Discover IFWTWA’s Conference City of Milwaukee

Join David Nershi and Cori Solomon with Guest Host Visit Milwaukee to learn more about the city of our 2026 Professional Development Conference.

Visit Milwaukee is the city’s official destination marketing organization, dedicated to sharing the energy, creativity and welcoming spirit that define Milwaukee. Set on the shores of Lake Michigan, Milwaukee blends historic charm with bold innovation. Striking architecture rises alongside revitalized neighborhoods, award-winning restaurants and a thriving arts and culture scene. In its Flavor Era, Milwaukee’s culinary talent takes center stage, with celebrated chefs, iconic supper clubs and a brewery legacy that continues to evolve. From lakefront festivals and professional sports to immersive museums and live music, the city delivers experiences that feel both authentic and unexpected. Walkable districts, scenic riverways and a strong sense of community invite visitors to connect in meaningful ways. Visit Milwaukee proudly showcases a city that is rooted in tradition, rich in flavor and ready to welcome the world.